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2016 - Our year in review

Howdy folks,

2016 has been our biggest year yet, with almost 4,000,000 web page and app views. In anyone’s measurement that’s a lot of happiness!

Earlier in the year, we released new apps for both Apple and Android systems, which improved usability and speed, while also allowing users to choose their favourite venues. At our last count we are up to over 100,000 downloads. That’s more than the MCG can hold. Nice.

 

Our number of app users could fill the MCG...and then some.

We also enabled features where users can now search for their nearest relevant specials, such as Nearest Beer Garden, or Nearest Foxtel Venues. It’s an ongoing process to make your experience more relevant and easy.

In May, we celebrated our 12th Birthday at the Worker’s Club where merriment was had by all, as guests tucked in to wings, beer and burgers specials. Plans are underway to make our 13th Birthday bigger than ever.

On the first day of Winter we started our 4th Top 50 pubs countdown. The winner of the past two years, The Pinnacle Hotel, suffered a fire last year, and closed for five months, releasing its hold. Venues like The Drunken Poet and Some Velvet Morning rocketed up the list, while 2013’s winner, The Rose Hotel, dropped off the list entirely as new owners try to establish a new identity. In the end, Collingwood’s much loved Fox Hotel took out the award with their high quality food and super specials. Competition for spaces will be more fierce than ever next year with pubs such as Birmingham (Fitzroy) and Gasometer (Collingwood) putting up their hands this year.

2016's pub of the year - The Fox Hotel

In September we added Geelong to our database (they were begging us), where we were impressed with the quality of specials, including our first ever drive-thru parma.

In November, we hit Asia, starting up THH Hong Kong, a city  that needed us badly with a huge expat population and towering food/drink prices. We timed the launch to match Beertopia, where we tried many of the craft beers that have recently hit the market….then tried them again for good measure.

 

THH Hong Kong team at Beertopia

What’s in store for 2017?

In our 13th year, as always we will be adding new features to the website and app, to improve the reliability of the specials and the usability of THH. Improvements such as deleting venues that have not certified their specials for a certain time, and users being notified when their favourite specials change are two of our priorities and will be phased in, early next year.

We are always glad to receive feedback so drop us an email if you have any suggestions.

Plans are also underway to start THH Singapore early in the year, meaning THH will be available in four countries. Whether you are travelling or moving there, take comfort that just because you leave Melbourne doesn’t mean we leave you.

Details

Author

Karl Kopp

Created

19 Dec 2016 11:13 PM

Updated

21 Aug 2017 3:19 AM


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About Us

Chris and Karl are experts in their field. Chris has been a lifestyle journalist and New Media lecturer for the past 15 years, while Karl is a technologist focused on web and internet technologies. Both their skills have combined to create one of Australia's most popular hospitality websites.

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